Beer and competition lawsMarch 25, 2011 by Stephen King I have an Op Ed piece in the Age today on the ‘beer wars’ and resale price maintenance. Available here. Share this:Click to share on Facebook (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on Google+ (Opens in new window)Click to share on Tumblr (Opens in new window)Click to share on Pinterest (Opens in new window)Click to email this to a friend (Opens in new window)Like this:Like Loading... Related 3 Responses to "Beer and competition laws" Stephen, I’m not sure your observations on the failure of House Brand beers are quite correct. Having analysed the low carbohydrate beer market in the past for a prospective new entrant, Woolworths Platinum Blonde and to a lesser extent Coles Maxx Blonde have made significant inroads on Fosters’ market leading Pure Blonde brand. House Brands are a significant threat to Fosters and Lion Nathan in the beer market and Woolworths have been progressively acquiring stakes in brewing operations. The existence or otherwise of any threat rests with consumers. This is what I find strangest about the public commentary on the major grocery chains: no one seems to mention what consumers want. “Branded milk suffering at hands of ” … consumers! “Threat to beer brands value ” … only if consumers see any! Is there really no one willing to state the bleeding obvious? It is interesting that the same does not seem to apply to softdrink brands. No matter how cheaply Coke is discounted, it doesn’t seem to hurt the Coke brand much (and brand is all you have in the softdrink market, far more so than beer).