Twitter: Joshua Gans- Sharing ... Burning Korans is really, really stupid; turning this into a national security issue is even worse http://bit.ly/9BeyID
- @billamend The software updates on the first day are always slow.
- I always thought Google searches were rather slow. Typing is bad but do I have to read them too. Just takes time.
- From the archives, the piece from 2008 that led to the ALP win.; reminding us of why on the NBN. http://bit.ly/cXOSuQ
Readership
Sep
16
Avoiding Ad Avoiders
September 16, 2006 | Comments Off | Joshua Gans
A cable television company in the UK intends to screen a single image for the entire 30 second slot for an ad (here is the report):
The ad for Showtime’s new drama “Brotherhood” will show a single image on the screen for the entire 30-second slot, and therefore retain its “sales message” when viewed even at the 12-times speeds enabled by digital video recorders, or DVRs.
Well, that might work for DVRs like Foxtel IQ that works like a VCR and simply allows you to fast forward through ads. However, it wont work for DVRs that allow a 30 second or more skip (like TiVo or EyeTV). Back to the drawing board, folks.